Avani Hotels
Integrated Social Media Campaigns Across Multiple Platforms
By Numbers
We amplified Avani Hotels’ global presence through an innovative multi-platform social media campaign, combining interactive experiences, AR technology, and strategic paid advertising to drive massive engagement and website traffic.
The Challenge
Avani Hotels, operating over 40 luxurious properties across 20+ countries, needed to increase brand awareness across key demographics and drive consideration for their exceptional hospitality experiences worldwide.
Our Approach
Interactive Microsite Travel Quiz
Developed an engaging travel quiz to help users explore Avani's destinations and discover their ideal travel experiences, introducing them to the global portfolio.
Augmented Reality Filters
Designed custom Instagram and TikTok AR filters that allowed users to engage with the Avani brand in a unique, personal way, enhancing social shareability.
Creative Content Production
Curated captivating video content highlighting luxurious experiences, optimised for social media to resonate with target audiences and encourage sharing.
Paid Advertising Campaign
Implemented strategic paid campaigns across Facebook, Instagram, and TikTok to amplify visibility, drive link clicks, and increase engagement.
Key Results (over 6 Months)
17.6 million combined social reach globally
1.2 million users reached on TikTok
45.5 million video views
677,573 link clicks
258,502 visits to Avani Tribe website
Impact
Created a powerful digital presence that connected millions with Avani’s luxury hospitality brand while driving substantial qualified traffic.
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